Analysis & Business Planning

First things first, we want to make sure that your site and products are compliant from a regulatory perspective. An internal analysis allows us to get an overall understanding of your company and products, and this help us identify the markets which are most accessible. We then conduct a competitor / product analysis in the identified markets. Ultimately, Menapharm will propose market entry and regulatory strategies, as well as a tentative five year business plan.

Internal Analysis
• Manufacturing site names (both owned and third party sites)
• Products manufactured at each site
• Site approvals each manufacturing site may already have within MENA and Africa
• Markets where the products are currently sold to – both under your own brand or via out-licensing agreements
• Markets where your company is the Marketing Authorization Holder.
• Launch dates / CPP availability of each products
• Available stability
• Review of API country of origin, alcohol and pork content per product
• Product batch sizes and MOQ’s

External Analysis
• Agreement on markets to be considered for analysis
• Agreement on priority products to be considered for analysis
• Competitor Analysis

SWOT Analysis

Market Entry and Regulatory Strategy proposal

Business Plan
• Assumptions, expected costs (regulatory, marketing, freight, etc).
• Target pricing and forecasts
• 5 Year P&L

Our Team of Experts

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In Depth Analysis

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Services

Analysis & Business Planning

Regulatory Support

Distributor Management

Marketing & Promotion